2024-09-10

The Asterisk on Kamala Harris’s Poll Numbers - The Atlantic

How did the polls get worse from 2016 to 2020, with everyone watching? In the aftermath of Trump's surprise 2016 victory, the public-opinion-research industry concluded that the problem was educational polarization. If pollsters had made a point of including enough white people without college degrees in their samples, they wouldn't have underestimated Trump so badly. During the 2020 cycle, they focused on correcting that mistake.


It didn't work. Even though polls in 2020 included more white non-college-educated voters, they turned out to be disproportionately the white non-college-educated voters who preferred Biden. The new consensus is that Republican voters are less likely to respond to polls in the first place.

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